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Consumer Pulse

Consumer Pulse

December 2021

At 69.9 in December 2021, the Consumer Pulse was down 5.3 on last month but 3.6 higher than a year ago. Households were gloomier about the economic situation this month, with their assessment of the labour market also taking a turn for the worse amid rising virus cases and new restrictions – the share expecting unemployment to increase in the coming year (41%) is now greater than the share expecting a fall (36%). More positively, buying sentiment was steady on the month, though it remains down on the summer as households’ finances feel the pinch from higher inflation.

Consumer Pulse

December 2021

KEY POINTS

  • Consumer Pulse drops in December
  • Households concerned about the economy
  • And jobs

Consumer Pulse

December 2021

CONSUMER PULSE

December 2021

69.9

-5.3 on previous index reading

Consumer Pulse

December 2021

“The drop in December made it a hat-trick of declines for the Consumer Pulse.”

Dr Loretta O’Sullivan
Group Chief Economist
Bank of Ireland

Consumer Pulse

December 2021

General Economic Situation

Past 12 Months
4%
15%
No Change12%
36%
31%
Balance-38%
(Change on previous reading)-5

Consumer Pulse

December 2021

General Economic Situation

Next 12 Months
5%
29%
No Change18%
29%
17%
Balance-12%
(Change on previous reading)-6

Consumer Pulse

December 2021

Unemployment

Next 12 Months
13%
29%
No Change21%
28%
7%

Consumer Pulse

December 2021

Price of goods and services

Next 12 months

Shape Created with Sketch. 83%
13%
3%

Balance +81%

(-1 on previous reading)

 

Consumer Pulse

December 2021

Household Financial Situation

Past 12 Months
4%
16%
No Change53%
18%
8%
Balance-4%
(Change on previous reading)-2

Consumer Pulse

December 2021

Household Financial Situation

Next 12 Months
5%
24%
No Change50%
15%
5%
Balance+4%
(Change on previous reading)0

Consumer Pulse

December 2021

Good time to make major purchases

Yes25%
Neither41%
No31%

Balance -6%

(+1 on previous reading)

 

Consumer Pulse

December 2021

Good time to save

Yes70%
No28%

Balance +43%

(-4 on previous reading)

 

Consumer Pulse

December 2021

Likelihood of saving in the next 12 months

Likely70%
Unlikely30%

Balance +39%

(-3 on previous reading)